Thulo Ads Network - Cookie Policy

This Cookie Policy explains how cookies are used on the Thulo Ads Network to enhance the experience for advertisers, publishers, and end users. Cookies are essential in optimizing the performance of the platform, improving functionality, and delivering targeted content and ads. By using the Thulo Ads Network, you agree to our use of cookies as outlined in this policy.



What Are Cookies?

Cookies are small data files stored on your device when you visit a website. They contain information that helps websites function smoothly and personalize your experience. For advertisers, publishers, and end users, cookies ensure that the platform remembers preferences, tracks activity, and delivers relevant ads. These cookies can enable features such as:


  • For Advertisers: Tracking campaign performance, managing budgets, and ensuring your ads are displayed to the right audience.
  • For Publishers: Monitoring site traffic, enhancing ad placements, and optimizing revenue.
  • For End Users: Personalizing ad experiences, remembering login details, and delivering tailored content.


Why Do We Use Cookies?

We use cookies for several important reasons:

  • Essential Cookies: These are necessary for the platform to function correctly, enabling secure logins, ad management, and campaign monitoring for advertisers and publishers. Without these, the platform would not work as intended.

  • Performance Cookies: These help us track how the Thulo Ads Network is performing by gathering data on page load times, error logs, and other metrics to improve the user experience for both advertisers and publishers.

  • Personalization Cookies: These cookies allow us to tailor content, ads, and features to specific users. For advertisers, it helps in targeting the right audience. For publishers, it ensures relevant ads are displayed, improving engagement and revenue.

  • Analytics and Customization Cookies: These gather aggregated data on how users interact with the platform, helping us improve features for advertisers and publishers and understand the effectiveness of ads.



Types of Cookies We Use

  1. Essential Cookies:
    These cookies are crucial for core functions such as login, security, and ad management. Advertisers and publishers rely on these to manage accounts, monitor campaigns, and ensure proper platform functionality.


  2. Performance and Functionality Cookies:
    These cookies enhance the performance of the platform, enabling a better experience for advertisers, publishers, and end users. However, disabling these may reduce some functionality, such as access to real-time analytics.


  3. Analytics and Customization Cookies:
    These cookies help us understand how advertisers and publishers use the platform. For advertisers, this means tracking ad impressions, clicks, and conversions. For publishers, it involves analyzing site traffic and user engagement to optimize ad placements.


  4. Advertising Cookies:
    These cookies help us ensure that ads are relevant to the end users, preventing repetitive ads and delivering personalized advertising based on user behavior. For advertisers, this means maximizing the impact of your ad campaigns. For publishers, it means delivering ads that better match the interests of site visitors, increasing engagement and revenue.



Your Choices Regarding Cookies

You have the option to control cookie preferences when accessing the Thulo Ads Network:


  • Accept or Reject Cookies: You can manage your cookie preferences via the cookie banner that appears upon visiting the platform. This allows you to accept or reject different categories of cookies, including performance, personalization, and advertising cookies.


  • Browser Settings: You can also control or delete cookies by adjusting your browser settings. However, please note that rejecting cookies may limit certain functionalities for advertisers, publishers, and end users. For instance, advertisers may not be able to track campaign performance effectively, and publishers may see reduced ad optimization.


Rejecting cookies might impact your overall experience, such as not being able to store login details or personalized settings, but we respect your choice to manage your preferences.



Contact Us

If you have any questions about how we use cookies or need assistance managing your preferences, feel free to contact us. We are committed to ensuring that your experience on the Thulo Ads Network is transparent and aligned with your privacy choices.